
Technical Expertise to Develop and Manufacture Your Dream Food or Beverage Product with Confidence and Clarity
SERVICES
With over 11 years of food product development experience, and a deep understanding of the rapidly growing healthy and functional products market, I'm here to help turn your bright ideas into compliant, shelf-ready standouts.
Product formats I specialise in: sports nutrition shakes, coffee and tea-based beverages, carbonated beverages, electrolyte powder blends, functional drink powder blends, spreads, sweet and savoury sauces, frozen desserts, ice cream, nutritious savoury and sweet snacks, nutritional bars, ready-made meals, and so much more!
Based in the foodie hub of Sydney's Inner West, Australia, I work closely with startup, small and medium-sized business clients all over Australia through every step of the product development journey. From: formulation development, strategic wholesale ingredient sourcing, scale-up into co-manufacturing and product finalisation through Food Standards Australia and New Zealand compliant food labelling development.
Not only do I bring you the technical expertise, I've also walked the journey as a Food Entrepreneur (as Co-founder of Heartful Flavours, 22-24). From developing a brand identity, sending emails to wholesale buyers, interviewing target consumers, writing press releases to industry publications on new products and the brand story, and executing a multi-day trade expo stand. I've felt every single emotion and been through all the different adventures you will get to experience over time.
So if you're ready to launch with confidence and clarity, let's work together to develop and co-manufacture something truly extraordinary for your target consumers.
PRODUCT
DEVELOPMENT
Bringing a food product to market is complex and for many food entrepreneurs, it can be overwhelming more often than not
I'm here to help take that immense pressure off, using my technical expertise and broad network of trusted wholesale ingredient suppliers to customise compliant product formulations that will make your customers go back for more
Hurdles I will help you navigate when it comes to product formulations:
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Taste and Texture Challenges: achieving the perfect sensory profile.
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Nutritional Requirements: meeting customer dietary needs, health goals and nutrient recommended daily intakes
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Shelf-Life Concerns: ensuring product stability and maximising longevity without synthetic preservatives
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Cost Pressures: optimising for recipes to maximise your margins
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Supply Chain Disruptions: securing reliable ingredient sources with optimal quality
Experience and taste product test samples, with my expert guidance in sensory evaluation over multiple sample revision rounds
FOOD LABELLING
Do the food labelling requirements in Australia confuse you?
Don't let compliance issues hold you back
I'm here to simplify the process with comprehensive FSANZ-compliant food and drink labelling services, including:
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Nutrition Information Panels
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Health and Nutrition Claims that boost your brand
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Allergen Declarations that prioritise consumer safety
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Product-type-specific warnings
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Accurate Country of Origin Declarations
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Ingredient Lists that are clear and concise
FOOD MANUFACTURING
With the winning product formulation I develop for you, I engage the most suitable co-manufacturers for the product type, ideal minimum order quantities, and process capability
I advocate on your behalf and set you up for a production trial and ongoing production run success with my trusted network of contract manufacturers and wholesale ingredient suppliers
Connecting you to the right co-manufacturing partner is more than just one who can do the job at a low minimum order quantity. It's also about helping you develop a sustainable relationship with a third party who can be trusted to get you the best outcome in every manufacturing run
Product Categories I Specialise In:
Hydration and Functional Beverages
Plant-based
Dairy Alternatives
Coffee and Tea Based Drinks
Healthy and Nutritious Snacks
Breakfast Cereals
Sauces, Dressings, Oils and Spreads
Sports Nutrition and Functional
Powder Blends
Ready to Eat Meals
TESTIMONIALS
CLAIM A FREE PROJECT FIT CALL
No cringey pitches here - just a 30-minute honest conversation to understand if I am the best person to help bring your product idea to life or not.
Simply fill out the form, and I'll be in touch soon.

